Friday, 30 March 2012

Double Page - First Draft (Click for accessible view)

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Front Page - First Draft

Poster - First draft

This is my first draft of my poster advertising my newspaper. I have chosen waves in the background to connote 'breaking' news, and they are synonymous with the Cornish landscape. In terms of the centrepiece, the newspaper - I think there is room for improvement. My peers and teachers have informed me that I will need to write actual articles instead of faux ones, and the advertisement on the page looks tacky. Other than this, I am pleased with it as a first draft.

Webpage - Final Screenshots




Thursday, 29 March 2012

My Adverts

As I have already posted, local newspapers heavily rely on advertising, and because this is a common convention, I will need to conform to it in my own work. Going against my flat plans, I have decided to go with just the one advertisement on the front page, as to not annoy my target audience. This advert is an advert for a free sports section pull-out 



This advert, which is essentially a banner that runs along just underneath my masthead, is typical of your usual freebie advertisement. In essence, I needed something quick and easy to make, and this is what I came up with. Its colours and font choice alike connote a different 'side' to the newspaper, where the extra colour on the front page really jazzes it up. The gold font and ticket colour I used is appealing as gold is a desirable object, and the reader/potential reader will be more inclined to open the paper to find out the deal. The idea of 'golden tickets' could cause some excitement among people, particularly those who will naturally link it to Charlie and the Chocolate factory - which could be a good selling point for my newspaper.

This advert for subscribing to my newspaper for a year was created on top of a collage of my front page. This was again a quick but effective way of filling up some space, as well as giving readers the chance to subscribe. I have used my logo to get people more and more familiar with the sight of it as it is a new newspaper. All the front pages connote all the newspapers you could get for just £45, giving readers the impression they are getting a good deal. This is backed up with the word 'little,' which, when put in the context of a year, is quite a small amount.









Finally, a picture of two students engaging in friendly conversation outside out sixth form area is the foundation stone for my last advert. I have actually turned this to black and white in my newspaper because a) it would be cheaper to advertise in black and white, and b) it looked very imposing on the rest of the page with the colours like the red in the logo. Again, this was quick and easy to make, meaning I could spend more time editing my newspaper.